.jpg?width=2000&height=1500&name=Bilka%20Tilst%20-%20Avocado%20Scanner%20(2).jpg)
Salling Group, Denmark
Salling Group, one of Denmark's largest retail chains, was the first in the country to install the Avocado Scanner at their Bilka hypermarket in Tilst. The launch generated immediate press coverage from DR.DK and Stiften.dk, and the store's own TikTok post reached 11,500 likes and 6,500 shares within days of going live. The decision was driven by a clear commitment to customer satisfaction.
"We have been frustrated for years that we haven't fully cracked the code on delivering the best avocados to our customers. Together with our avocado supplier Nature's Pride, we are working hard to guarantee quality and taste. We believe this scanner, which helps customers find the best avocados, has brought us a step closer."
- Lennart Hinge, Senior Category Buyer – Fruit & Vegetables at Salling Group.
Avocados in more carts, 25% sales uplift
One retailer installed the Avocado Scanner and tracked the impact over two months. For them, the results were clear: avocado sales increased by 25%, corrected for any marketing effects running in parallel. Before installation, avocados appeared in 1.7% of all shopping carts. That number went up to 2.3% after the scanner went live.
Citti Markt, Germany
Citti Markt in Kiel didn't just install the Avocado Scanner and left it. They treated it as a full in-store concept, designing custom signage around the scanner to amplify its results and guide shoppers toward it.
"We discovered the Avocado Scanner on social media and immediately felt it would be a natural fit for our concept. Our goal is to offer our customers the best possible shopping experience. That includes helping them select exactly the ripeness of avocado they prefer, every single time. By integrating this technology, we enhance the customer experience and strengthen trust in our fresh produce. The Avocado Scanner supports our own quality standards by making ripeness measurable and visible. For us, this is a purposeful innovation that brings our quality promise to life at Point of Sale."
- Andreas Krogh Stilling, Citti Markt, Germany.
Use POS materials to guide shoppers in. A poster, a hanging sign, floor stickers leading the way. The more visible it is, the more it gets used.
Post a short video on your store's social channels. Dozens of Avocado Scanners have gone viral on TikTok. Shoppers see it, share it, and come in to try it.
Send a press release to local media. Several retailers earned editorial coverage simply by being first in their area. Free publicity that drives real traffic.
K-Citymarket Jumbo Vantaa, Finland
K-Citymarket Vantaa is an early adopter and installed the scanner in June 2024. After 18 weeks of operation, they reported measurable results across every metric that matters to a produce manager.
"We see in the last 18-week period an increase in sales of the most sold individual avocados and the whole segment. During the last 9-week period, waste in the segment went down. The scanner has already returned my investment, and it will continue to improve our customer experiences. We cannot wait to use the scanner for other produces, and I am already heavily recommending this to my colleagues in the industry."
- Sami Hertell, K-Citymarket Jumbo Vantaa, Finland.
Jumbo Oldenzaal, the Netherlands
Jumbo Oldenzaal was the first store in the world to install the Avocado Scanner, before anyone else had tried it and before the concept had even been proven at retail. That early commitment paid off. Shoppers responded immediately, and since then many Jumbo's in the Netherlands and Belgium have installed the Avocado Scanner.
"We installed the Avocado Scanner to take the guesswork out of buying avocados for our shoppers. The response has been overwhelmingly positive. Customers appreciate that we invested in something that makes their lives a little easier, and that trust is worth a great deal to us."
- Björn Kuipers, Jumbo Oldenzaal, the Netherlands. Best Independent Supermarket Entrepreneur in the Netherlands 2026.